LinkedIn

Bad Social Media Advice & What To Do Instead

We’ve seen our fair share of bad social media advice. A lot of “best practices” advice don’t take into account the human, practical side of social media. Some advice might seem good on the surface, but only works in the short term. If taken too far some advice can end up hurting your brand or …

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5 Ways To Engage Your Followers Online That Aren’t Contests

Contests or giveaways are an awesome way to engage your audience online, however, with various platforms cracking down on rules and regulations, a great giveaway can be frustrating to pull off. Furthermore, anyone who has ever ran a contest on a social channel has probably noticed the sharp spike and then drop in engagement as …

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Social Media Engagement

FREE Organic Engagement & Lead Generation Tactics I Use Everyday!

Since 2016 online marketers have been panicking about the steady decline of organic engagement on platform darlings like Facebook, Instagram & Twitter. There is no longer a taboo around paid engagement and popular markets are dedicating more and more of their budgets to online ads. This can prove a massive problem if you are a …

FREE Organic Engagement & Lead Generation Tactics I Use Everyday! Read More »

LinkedIn

Showcase Pages, Employee Profiles & Other Ways To Make Your LinkedIn Company Page Stand Out!

Standing out on LinkedIn is all about making your company page searchable, approachable and reliable. This not only means having all the necessary components in place so that you appear in relevant searches, but it also means being prepared for further inquiry into your brand and services. Let’s start with the basics: Custom URL Customizing …

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LinkedIn: The Most Social “Not-Social” Network

It’s time to dive into LinkedIn. A social network that claims it is not a social network at all. So, what is LinkedIn? Basically, LinkedIn was designed to be a professional platform with a mission to: “connect the world’s professionals to make them more productive and successful”. According to the company, LinkedIn is “the world’s …

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