User-generated content (UGC) is, in short, content that your customers create. Properly collecting, sharing and re-purposing UGC is one of the easiest ways to establish brand credibility online. It’s the type of content that benefits both you and your followers! You get free content and your followers get recognition! You want UGC! Once you’ve encouraged …
No matter who you are or what you create, we’re all going to be a little biased when it comes to our own content. That last post of your morning coffee looks great. At least that’s what you thought. If you’re sitting there wondering why you keep losing followers, consider these common mistakes that could …
So you have lots of awesome social media content, but no one’s engaged with it? A lack of engagement is frustrating, and, the longer it goes on, the more disheartening it can feel. You need that engagement to build a successful online community! “Unfortunately, creating content isn’t enough to really market your business. If no …
5 Ways To Get More Engagement & Build A Real Online Community Read More »
As a social media manager, storytelling is one of your most powerful and most important tools. Stories share important information about our past, bring us together, and appeal to our deepest humanity. They humanize you and create a sense of authenticity in your brand. Without a good story, your audience has little to latch onto. …
The Importance Of Storytelling For Social Media Managers Read More »
Did you know that the probability of selling to an existing client is 60-70 percent? That’s because clients that have multiple positive experiences with a brand are more likely to remain loyal and return. Client loyalty is vital if you want to run a business that lasts. So, increasing client loyalty should be one of …
How to Use Social Media to Increase Client Loyalty Read More »
With the constant consumer growth on social media, it’s becoming more and more difficult to stand out. Having a strong online presence means that you are in the minds of your customers even when they aren’t online or signed into an app. It means that you’re remembered. Who doesn’t want that from their social media? …
The most useful thing social media content marketers can hope for is user-generated content (UGC)! It saves marketing dollars and gives you free content to use, but, even better than that, it creates a feeling of authenticity and trust for your brand. In times of fake influencers and insincere social media posts, user generated content …
Free Ways To Increase User-Generated Content (UGC) Read More »
If you’re a business owner on social media, it’s hard to ignore the fact that influencer marketing is here to stay. It’s probably something you know you need to start doing, but getting big influencers can be expensive. The thing is, you don’t need big influencers to use influencer marketing successfully. That’s where micro-influencers come …
What Are Micro-Influencers & Why They Might Be Better For Your Brand Read More »
How valuable is your audience to your business? The answer is very, but do they know how valuable they are? If not, you should make the effort to show them. Your audience almost single-handedly determines the success of your business. A loyal audience is an irreplaceable asset to any business. So how do you genuinely …
Summer is on its way and social media feeds are already starting to heat up! Between patio days, long summer nights, and lounging by the pool, there’s so much to share on social media! Summer is the perfect time to find social media inspiration. So, here’s some inspiration on what to post this summer to …
Social Media Inspiration For Your Business This Summer Read More »
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